Editorial stance
What this site is for, what it will not do, and how it pays for itself. Short on purpose, so you can hold us to it.
What we believe
Evidence first, tradition acknowledged
We rate what the research shows and say plainly when it is thin. A long history of use is worth reporting; it is not proof.
Nothing to sell you
No products, no affiliate links, no sponsored rankings. If an ingredient tops a table, it is because the evidence put it there.
A complement, not a replacement
Natural approaches sit alongside conventional care. We never suggest replacing a prescribed treatment.
Safety is not a footnote
Interactions and who-should-avoid appear next to every ingredient, not buried at the bottom of the page.
Plain language, quotable answers
Every page opens with a direct answer you could read aloud to a pharmacist.
How the site is funded
Healthy and Herbal is paid for by display advertising, managed by Journey by Mediavine. It carries no affiliate links and no sponsored content, and nobody pays to appear in a table or ranking. We don't sell products and we don't accept free ones.
The ads come with rules. Advertisers don't choose what we write about, see anything before it's published, or have any say in a rating. Ads are placed automatically between sections of a page, never inside a comparison table, rating or safety warning, and there are none at all on the interaction checker, search, or our about and legal pages. Nothing is styled to look like editorial. Seeing an ad for a product on a page is not a recommendation of it. Our privacy policy explains what the ads collect and how to opt out.
Reader notes
Most pages end with notes from readers: what they made, tried or noticed, and their questions. An editor reads each one before it appears, and we remove medical advice to other readers, doses for someone else, product promotion and anything unkind. Where an editor replies, the reply is marked. Reader notes are personal accounts, not evidence, and they never change a rating; if one points to a study we missed, we check it and log any change in the corrections log.
What we will not do
- Recommend a brand, product, or retailer.
- Rank an ingredient higher than its evidence supports, however popular it is.
- Hide thin evidence behind confident language.
- Tell you to stop or start a prescription medication.
- Present a page as reviewed when it isn't, or claim a medical review we haven't had. Pages still waiting for review say so at the top.
Think we got something wrong?
Every correction is logged publicly, with what changed and why.